Resources
Strategy, systems, and stories from the trenches. For founders who want their ideas to sell and their business to scale.
I’ve spent the past decade behind six-figure launches and seven-figure systems.
Here’s what actually works.
30% More Conversions Without Leaving Her Inbox
Ashleigh Topham is a Facebook ads genius. She's shy so she won't admit it, but we'll happily declare that Ash gets the best conversions in the business. In fact, she's so talented her own Facebook ads were growing her email list of warm leads like wildfire.
The only problem was people were joining her list, but no one was buying a damn thing.
One Seamless Relaunch, An Aligned Brand Voice, And More Subscriber Sign-Ups.
Lauren had plenty of celebrity endorsements. She’s the Body Whisperer on Gwyneth Paltrow’s goop.com. She’d been featured on the cover of national newspapers. But growing a global network of subscribers takes more than some good publicity.
Most Profitable Launch Ever
You might be thinking, “I’m not ready to have you write my sales page, Elizabeth. I’m still trying to figure out my message.”
That’s exactly where Sarah was when she came to me. Sarah runs Happy Gymnastics, an early childhood development training company specialising in preschool gymnastics programs. When she came to me, her sales page was as clear as a muddy puddle.
I’m Not Lying. It’s Just My Truth Has Changed.
So what happened after I hit send that faithful Monday, February 8, 2016 at 7.06pm?
Why Your Emails Are Getting Ignored
You’ve got the worst open rates in the history of emails. No one writes back to you, it’s a total one-way street. No one takes action and no one is buying from you.
Before you declare your business life to be over, let’s work out why this is happening.
3 Copywriting Tips To Sell Out Your Services Every Single Time
If you’ve been brainwashed by all the internet marketers over the years and think all you need to do is get *that one funnel in place*, listen up: No matter what funnel you work on, you still have to put the copy into every single step of said funnel.
If your funnel isn't working, it isn't Clickfunnels fault. It's your copy.
Games Of Thrones Your Sales Page Copy
If your sales page isn’t selling for you, it's time to break out the Games Of Thrones copy and send your ideal clients into a buying frenzy. Here's how to write a hella compelling sales page in two steps.
How To Avoid Price Shoppers (And Kill Competition)
You’ve pivoted your business. You’ve edited your offers. You’ve taken all the business advice for showing up online and still, your sales haven't improved. Why?
The 3 Pieces Of Copy You Need To Launch And Sell Today.
Basically, there are a million ways to skin a sale, but as a human who loves the easy life, the path of least resistance is my favourite. Here are the 3 pieces of copy you need to launch and sell today.
01. The letter.
You’re not going to write a big dramatic sales page complete with fancy graphics that require a rocket scientist to upload on your website.