Business & Communication Strategist.
OG Sales Copywriter

 
 
 

Hey! I’m Elizabeth McKenzie.

The strategist founders call when they’re ready to turn their ideas into scalable income.

 
 
 

You’ve got the results, the reputation, the receipts.

Now it’s about refining how you communicate, structure, and sell what you do best.

I help founders, coaches, and creatives bridge the gap between what they do and what people get. Aligning your message, marketing, and systems so they actually work together.

Because when people understand your value, they don’t just buy once.

They buy in for the long haul.

Business strategist. Communication expert. OG sales copywriter.

Former violinist at Hugh Jackman’s wedding.

(Yes, really. I peaked early.)

I’ve helped clients grow revenue by 300%, pull off quarter-million-dollar launches, and build businesses that sell while they sleep.

Some scaled their courses into franchises.

Others built copy agencies of their own.

All of them learned to run businesses that communicate, convert, and compound.

With degrees in Marketing, Media & Comms, and Speech Pathology — plus a Mini MBA in Marketing — I blend psychology, strategy, and sales into frameworks that actually work.

At Make It Bankable, I help you master the communication, systems, and strategy that make your ideas profitable.

Because when your message is understood and your systems do the heavy lifting, business feels easy — and growth becomes inevitable.

Client wins worth bragging about

The founders and creatives I’ve worked with have:

  • Built six-figure courses and evergreen funnels that actually sell

  • Landed book deals, brand partnerships, and speaking gigs

  • Doubled conversion rates without adding more content

  • Automated their sales systems so growth keeps compounding

Their industries vary — from wellness to finance to fashion —
but the outcome’s always the same:

Clear communication. Strong strategy. And results that bank.

Fun facts & fiction obsessions

Author of the upcoming romcom Bed Chemistry (coming Dec 2025).

Current obsessions include: Slow-burn romance, enemies-to-lovers tension, and emotionally spiralling over fictional men while aggressively air-frying potatoes.

Live in Melbourne, Australia with my husband, our son, and our dog — the goodest girl.

Oh, and I will absolutely beat you in a Will Smith rap-off. Let’s not test it.

By day, I help founders get the yes.

By night, I write about people who almost don’t.

 
 
 
 

The part where it gets good.

👉 Watch the free workshop — learn the 3 communication shifts that fix your sales message fast.

👉 Join Get The Yes — the flagship framework for founders who want offers that sell themselves.

👉 Work with me 1:1 — get the strategy, systems, and execution that make it bankable.

Let’s make your business the one they can’t stop saying yes to.