Strategist. Author.
Sales Copy Expert.
Hey! I’m Elizabeth McKenzie.
The brains behind high-converting copy and heart-melting fiction. Let’s write something that sells.
Let me guess:
You’ve got 37 tabs open, a Note titled “new marketing plan maybe??” and a half-written sales page you keep pretending doesn’t exist.
You know your offer works. The results are real. Your clients rave. But conversions?
Meh. Hit and miss.
It’s not because your work isn’t incredible.
It’s because your message is leaking.
And in a market this crowded, you can’t afford to be forgettable.
You don’t need more visibility hacks. Or another funnel template. Or a marketing bro yelling “just post more!” into your inbox.
You need words that stick.
Copy that sounds like you.
Messaging that makes people stop scrolling, start nodding, and buy.
That’s where I come in.
Marketing strategist. Sales copy nerd. Creator of The Writing Room.
Former violinist at Hugh Jackman’s wedding.
(Yes, really. I peaked early.)
I’ve helped clients increase revenue by 300%, pull off quarter-million-dollar launches, write sales pages that convert on autopilot, and build businesses that run without them.
Some went on to sell franchises. Others launched their own copywriting businesses.
All of them learned how to turn their words into money.
With degrees in Marketing, Media & Comms, and Speech Pathology — plus a mini MBA in Marketing — I don’t just teach messaging. I know how it works, why it works, and how to make it yours.
At Write or Die, I help you say what you actually mean in a way that actually sells.
Because when your copy is strategic and unmistakably you?
That’s when it works. That’s when you make bank. That’s when business feels easy.
Some of my greatest hits
When Tamara joined The Writing Room, she’d already hired a copywriter to write her website.
After the initial excitement of receiving the copy wore off, she read and re-read the words and while there was absolutely nothing wrong with them, they just weren’t hers.
Hiring a copywriter is like hiring someone to single white female you.
Once Tamara gave herself permission to write it her way, she got a book deal, releasing The Crystal Code and Luna, as well as consistently selling out her events.
When Viv joined The Writing Room,, a copywriting agency quoted her a $10k per month retainer package.
That’s when she realised that she was the one who needed to know how to communicate to her audience because outsourcing can’t replace ownership.
VIv has since pivoted from her clothing company and is now an incredible postpartum doula. The skills she learnt in The Writing Room have translated across different industries to help Viv follow her dreams. And lucky she didn’t blow $10k on her first business.
When Rachele joined The Writing Room,, she’d already spoken to marketers who told her in order to sell her online virtual fitness classes, she’d have to niche down and change her entire messaging.
Rachele didn’t buy into the belief that she could only target busy moms who wanted to lose the baby weight.
Instead, Rachele doubled down on her message. And that’s when her business started booming. She now makes well over five figures per month from her membership alone.
But wait, there’s more.
Ashley made $25,000 In 2 Months.
Katherine closed a $40,000 month.
Hafsa booked out her clinic with 20 new clients a week.
Pheonix sold her signature program on stage without a pitch, purely from focussing on her communication she learnt from the bonus communication masterclass.
Words get you the sale.
No sleaze. No gimmicks. No trends. Just clear, compelling, you-infused copy that converts.
Ready to be the next greatest hit?
Fun facts & fiction obsessions
Author of the upcoming romcom Bed Chemistry (coming Dec 2025).
Current obsessions include: Slow-burn romance, enemies-to-lovers tension, and emotionally spiralling over fictional men while aggressively air-frying potatoes.
Live in Melbourne, Australia with my husband, our son, and our dog — the goodest girl.
Oh, and I will absolutely beat you in a Will Smith rap-off. Let’s not test it.
The part where it gets good.
👉 Grab the $37 Sales Page Solution
👉 Join The Writing Room
👉 Work 1:1 with me inside The Copy Studio
👉 Or subscribe to the newsletter where I overshare with strategy and swear words.
Let’s sell the shit out of your offers.
